Skip to content

Paper & Card Weight Guide

Paper weight can be confusing — especially when you encounter both GSM (used in the UK and Europe) and the US pound-based system. This guide explains what GSM means, covers all common paper and card weights, tells you what each is best used for, and helps you convert between UK and US systems.

What Is GSM?

GSM stands for grams per square metre. It measures the weight of a single sheet of paper or card if it were exactly one square metre in size. A higher GSM means a thicker, heavier sheet. In the UK, GSM is the standard measurement for all paper and card products.

The boundary between “paper” and “card” is generally around 170–200 gsm. Below that, it's considered paper; above that, it's card or cardstock.

Common Paper & Card Weights

GSMTypeApprox. ThicknessCommon Uses
35–55Tissue / newsprint0.05–0.08 mmNewspapers, tissue paper, pattern tracing paper
75–80Standard paper0.10–0.11 mmEveryday printing, photocopier paper, letter writing
90–100Quality paper0.11–0.13 mmQuality stationery, letterheads, inkjet photo paper (matte)
120Heavyweight paper0.15–0.17 mmLeaflets, flyers, premium stationery, book covers (paperback)
130–150Thick paper0.17–0.20 mmPoster paper, magazine covers, art prints
170–200Light card0.22–0.27 mmCraft card, light cardstock, programme covers, certificates
210–240Medium card0.27–0.32 mmGreetings cards (single fold), photo prints, report covers
250–280Heavy card0.32–0.38 mmBusiness cards, postcards, wedding invitations, book covers
300–350Very heavy card0.38–0.48 mmLuxury business cards, packaging, box making, mount board
400+Board0.50+ mmBox board, rigid packaging, book binding board

UK GSM vs US Paper Weight

The US system measures weight in pounds (lb) based on a ream (500 sheets) of paper at its uncut “basis size”, which varies by paper type. This makes direct comparison confusing. Here are the most common equivalents:

GSM (UK/EU)US Bond (lb)US Cover (lb)Typical Use
7520 lbStandard copy paper
9024 lbQuality letterhead
12032 lbHeavyweight stationery
16360 lbLight card
21680 lbStandard cardstock
270100 lbHeavy cardstock
350130 lbVery heavy card / board

Convert Paper Weights

Use our paper weight converter for instant conversions between GSM, US bond, and US cover weight:

Thickness values are approximate and vary with paper composition (coated vs uncoated, cotton vs wood pulp). The same GSM paper can feel different depending on its finish and fibre content. Always request a sample swatch before ordering large quantities for craft projects.